“Con este canal no sólo hemos mejorado la experiencia de los huéspedes en nuestros hoteles al proponerle planes en los destinos donde se encuentran, o al mantenerlos actualizados sobre servicios y novedades del hotel o del grupo, sino que fortalecemos el vínculo con nuestras marcas y con la compañía”.
“Apostamos por el canal TV como medio de promoción de nuestros servicios y de información útil para los clientes, tanto en las habitaciones como en la zona de los bares, y el resultado ha sido claro: cada vez que publicamos alguna oferta de las tiendas, el cóctel de la semana o una excursión, el efecto sobre las ventas es directo. Para ello contamos con la ayuda de Descubre Group, con quienes trabajamos codo con codo para la creación y gestión de los contenidos, es como si fueran una extensión más de la empresa. Estamos realmente contentos de los resultados”
“Queríamos disponer de un canal propio de televisión para comunicarnos mejor con los clientes, promover el upselling del hotel, y fomentar la venta cruzada de los hoteles del grupo. La solución que nos propuso Descubre Group nos gustó desde el principio: ágil, económica, y de diseño impecable. Y lo mejor es que el equipo de Descubre Group se encarga de todo”
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